Tennis is fast, emotional, and unforgiving. Most players don’t lose because of technique, but because they stay stuck on the last point. Next Shot Tennis helps players reset quickly, think clearly under pressure, and play with confidence — one point, one decision at a time.
Every rally is a reset. Every point is a fresh start.
At Next Shot Tennis, coaching is about more than just hitting better shots. It’s about helping players think clearly, stay composed, and compete with confidence.
Because great tennis isn’t about perfection —
it’s about responding well to what just happened.
The focus is always on long-term development, not quick fixes.
Next Shot Tennis is not aimed at complete beginners. Our coaching is designed for players who already have a foundation and are ready. Next Shot Tennis offers structured coaching programmes focused on confidence, decision-making, and match performance — not just technique. We turn ability into consistencyand better results. Then the summaries you already have (slightly refined tone):

Strong foundations. Lasting results
Ideal for developing junior players with some playing experience.

Turning practice into performance
Ideal for players who train well but struggle in matches.

For players ready to raise their level
Ideal for players who take their development seriously.
Alongside coaching sessions, Next Shot Tennis runs dedicated matchplay sessions for suitable juniors and adults.
Next Shot Tennis focuses on mindset, clarity, and confidence — not just technique. Players learn to reset quickly, make better decisions under pressure, and trust their game in real matches.
A mindset-first approach that helps players stay present, calm, and focused under pressure.
Calm, clear coaching that removes confusion and builds trust in your game.
Designed specifically for players who already have a solid foundation.
A strong focus on confidence and decision-making, not just technique.
Simple, practical principles players can apply immediately in matches.
Training that bridges the gap between practice sessions and real competition.
Next Shot Tennis is led by James Edwards, an LTA Level 3 coach with a calm, structured approach to player development.
Coaching runs alongside a professional career outside tennis, bringing a level-headed, analytical perspective that resonates with both juniors and adults.
James is passionate about helping players of all abilities improve their game and unlock consistency in their rallies.
The focus is simple:
help players compete with confidence, clarity, and enjoyment — without overcomplicating the game.

TAKE ACTION NOW. IT IS TIME TO FOCUS ON YOUR NEXT SHOT
Interested in coaching, matchplay sessions, or junior programmes? Get in touch to discuss availability, formats, and the right fit for you or your child.
Focus on the Next Shot.
Locations
Session Types
James believes that many players lack confidence in their own abilities. They often feel intimidated by others or assume everyone else is better.
Drawing on both his coaching experience and his work as a mindset-focused executive coach, James naturally introduces simple mindset tools during sessions — often without players even realising.
The result?
Players don’t just improve their game — they start to trust themselves, play freer, and enjoy competing again.
Miss the last shot? Fine.
What matters is the next one.
EVERY SHOT IS A FRESH START